International Research Journal of Education and Technology

A customer experience represents the dashboard blind major metrics that track and analyze customer interactions with a product or service. These help dashboard organizations understand customer behavior, improve service quality and increase overall customer satisfaction. Additionally, they allow businesses to identify customer travel pain points, which enable more targeted improvements. Finally, they support data-operated decision making, helping organizations prefer the tasks that align with customer needs and expectations.

Key Words: Customer experience dashboard, major matrix, track and analysis products or service, customer satisfaction, customer retention, data-propagated decision making