International Research Journal of Education and Technology

The educational system nowadays employs different strategies to cater to the needs of 21st century learners. This involves the integration of technology particularly the utilization of social media videos to meet their learning needs and interests. This study aimed to develop educational videos based on the perception of students on the impact of social media on English grammar skills. Specifically, it aimed to determine social media platforms students commonly use in watching educational videos; the perception of the students on the impact of social media videos on English grammar skills; and the assessment of teachers and students on the developed educational videos on the English grammar skills in terms of content, style and organization, quality and effectiveness, and creativity. The developmental and descriptive research method was used in the study using a needs assessment questionnaire as the primary data gathering instrument. One hundred sixty-two (162) respondents actively participated in this study. Responses were tallied, tabulated, and analyzed to provide appropriate conclusions and recommendations for the study. The study's findings showed that students’ perceptions of the impact of social media videos on English grammar skills could apply the English grammar lesson that they have learned on social media to their academic and personal life. Thus, the researchers recommended developing educational videos in which students can relate their learning experiences to their academic and personal life using the interactive functions of social media and uploading media content for learning English grammar.

Keywords: development, English grammar skills, social media videos, educational videos, perception